 |
Marketing Information
10 steps to promote your business
1) Word of mouth is the most cost-effective, powerful form of promotion. Write a list of 50 people you know but don't see regularly - relatives, friends, ex-colleagues etc.
8 Ways to Fill a Workshop in a Bum Economy
Yes, you can fill a workshop when spending is down and buyers are wary. If your topic is clear, your marketing materials well-done, your product solid and your title catchy, success shouldn't be tough.
How To Get Business With Your Business Card?
So, you have a business card? And you have given it to a few of your friends as well? Great! But did you get those cards to give to your acquaintances or to get business? Are they getting business for you?? That is the key question.Most of us today have a business card, except those few who plans to survive the battle of brands without the most necessary armor.
2 Great, Free Techniques to Get Customers to Come to You, Not the Other Way Around
Here is a powerful tip on how to substantially increase the traffic to your business weather it's online or bricks & mortar. The best news is that it's totally free! You will get more targeted traffic to your website and more customers through your front door.
Beyond the Booth
With the advent of spring, trade shows begin to blossom. Research suggests that tradeshows are where today's businesses invest much of their marketing budgets.
How to Run a Successful News Release Program
Marketing public relations gives you cost effective ways to reach your audience. The trade-off, however, is time.
What Does Your Logo Color Say About Your Business?
And not only your logo, but also your website, your brochure, your business cards and any of your marketing materials for that matter.Yes, colors do matterThey communicate feelings and emotions.
Reach Thousands of Your Prospects, Absolutely Free
I'm big on getting maximum marketing exposure at the lowest cost possible. After all, most small business owners don't have huge marketing budgets, so finding inexpensive ways to market is a necessity.
Customers: The Key To Successful Marketing
How well do you know your customers?What is the primary reason your customers or clients come to you? Or purchase your product or service? What is the Number One problem you solve for them? Do you know? Are you certain? If you don't, your marketing could be missing the mark, and you could be missing out on sales.Uncovering Your "Key Selling Point"This is the Single Marketing Message that is the central message in all of your communications about your business, product or service.
Deciphering Marketing Lingo: Whats the Difference between a USP, Single Message and a Tagline?
Maybe you've heard these different marketing terms, maybe you haven't. Either way, let me help to clarify the difference between them, because you should have all three if you want to market successfully.
Marketing A Misunderstood or Scary Product or Service
What do you do if your business, product or service is something hardly anyone is aware of or understands? Or worse yet, if it is something they are afraid of or want to avoid?My answer is three-fold.First, focus on the SOLUTION you are providingWhat is the primary problem your prospects have that you can solve? Do they have pain you can relieve? Do they have an ailment or affliction you can cure? In these cases, you are not selling your "scary" or "misunderstood" product or service, you are selling pain relief or healing.
Is A Marketing Plan The Same Thing As A Communications Plan?
How does a marketing plan relate to an organization's communications plan? What are the differences? Is the marketing plan just one aspect of the communications plan? Should one consider combining them into a single document?A communications plan is a PART of your marketing plan. A communications plan is a focused strategy you use to get the word out about your business, product or service.
My Marketing Budget Is Small - How Can I Make The Most Of It?
Regardless how small or large your budget is, there are a number of ways you can make it go farther. One way is to capitalize on the seasonality of your business.
How To Market Effectively Even If No One Understands What You Do
So how do you effectively market your product or service when one knows anything about them because you're in a new and emerging industry? How can you expect to get customers if no one understands what it is that you do?If this is your situation then a big part of your marketing strategy will need to be educating consumers about what you do. If yours is a field that is relatively new, or perhaps misunderstood, adopting an education strategy can help consumers understand the benefits you provide and feel more comfortable with the idea of purchasing your products or services.
Marketing Effectively to More Than One Audience
What's a small business owner to do if they have more than one audience to market to? Perhaps they need to attract clients but they also need to recruit business partners or vendors. Do they need two marketing plans or can they use one plan that tries to address both aspects?This is a great question that applies to many different types of businesses who find they need to market to more than one group of people.
More Articles from Marketing Information:
1 |
2 |
3 |
4 |
5 |
6 |
7 |
8 |
9 |
10 |
11 |
12 |
13 |
14 |
15 |
16 |
17 |
18 |
19 |
20 |
21 |
22 |
23 |
24 |
25 |
26 |
27 |
28 |
29 |
30 |
31 |
32 |
33 |
34 |
35 |
36 |
37 |
38 |
39 |
40 |
41 |
42 |
43 |
44 |
45 |
46 |
47 |
48 |
49 |
50 |
51 |
52 |
53 |
54 |
55 |
56 |
57 |
58 |
59 |
60 |
61 |
62 |
63 |
64 |
65 |
66 |
67 |
68 |
69 |
70 |
71 |
72 |
73 |
74 |
75 |
76 |
77 |
78 |
79 |
80 |
81 |
82 |
83 |
84 |
85 |
86 |
87 |
88 |
89
MORE RESOURCES:
Business:Marketing Articles from EzineArticles.com
|
10/11/2021 03:30 PM
|
|
Get Organic Swing Tags To Elevate Your Brand: Order Online
|
Organic swing tags refer to a label that may be sewn onto the exterior of a garment or piece of commerce. Since it's not part of the artifact, it's normally taken off before use. Generally, swing tags include a personalized logo and easily accessible artifact information. They are made of cardboard. But other materials are used. Often, it's attached to goods via a string, thread, or a piece of plastic.
|
|
10/06/2021 01:50 PM
|
|
SEO Company in India & Web Development Speaks About Providing Greatest SEO & Development Services
|
SEO is an abbreviation standing for Search Engine Optimization. These days, the main stream of the online business owners are fully acquainted with this expression. As the web promotion is turning out to be progressively challenging due to stiff race, the requirement for an expert search engine optimization service coming out as one of the maximum important constituent of your internet marketing approach.
|
|
10/06/2021 01:47 PM
|
|
Top 5 Tips for Retailers to Purchase Wholesale Groceries
|
In the retail business one of the most crucial steps is purchasing wholesale merchandise for a profitable business. One can definitely buy groceries for their affordable prices, but what things do we consider before going shopping is the important thing. Here we are providing top five tips for best wholesale grocery shopping have a look and follow these for your next purchase.
|
|
10/06/2021 01:46 PM
|
|
How to Leverage Database Marketing to Increase Your Conversions
|
The face of Database marketing is still continuing to evolve despite being around for nearly three decades. Many marketers are yet to implement Database Marketing, wait a minute, what is Database Marketing? Database marketing is the practice of classifying, collecting and then scrutinizing customer data to deliver tailored, relevant and effective marketing messages to customers.
|
|
09/27/2021 09:03 AM
|
|
Considerations to Be Made for Producing Trade Show Videos
|
We have witnessed and are witnessing a continuous evolution of video quality and the means of sending or making the videos available. Various elements like the seeker, which allows the user to skip portions of the videos, advertisement inhibitor extensions, which blocks any video pop-ups are compelling the companies and ad agencies to find out new methods of getting their message sent across to prospective clients. Video content production is including newer formats deviating from the traditional ones.
|
|
09/27/2021 08:59 AM
|
|
5 Key Metrics to Enhance Your Website and Keep Business Growing
|
When it comes to running your business, a major portion of its revenue relies on the internet. Even the smallest details determine whether or not your website contributes to your bottom line. Using real world data to confirm if the website works well or not isn't enough and thus needs areas of improvement.
|
|
09/27/2021 08:55 AM
|
|
Why Do You Need Custom Display Boxes For Presentation
|
The best way to attract customers is to show them what you have creatively and uniquely. To show quality products for a positive impression, one must opt for fascinating custom display boxes. Having beautiful packaging for your item adds value to your business, consequently increasing sales. Customized boxes have always been a fantastic choice to create an appealing presentation that can be placed at the retail counter for a significant boost in business and customer reach.
|
|
09/27/2021 08:54 AM
|
|
Funky Salon Furniture - How to Make Your Salon Stand Out From the Rest
|
Breaking the cliches like reselling stuff on e-bay, data entry, web designing, programming and selling photos on stock photography sites there are better but little-known ways to earn the extra bucks. Just as everything else is evolving so are the methods to make money online. Internet marketing has become the most important activity with every business trying for the top search engine ranking for its website.
|
|
09/22/2021 11:41 AM
|
|
Why Should You Choose Sleeve Boxes For Packaging?
|
Everyone needs some exciting element in their packaging to make their product look appealing enough to be purchased instantly. Whenever it comes to custom packaging, sleeve boxes will always be a perfect fit for all types of products. Whether food, bakery, apparel, watch, or jewelry, you can count on sleeve packaging to entice consumers.
|
|
09/21/2021 04:08 PM
|
|
Wooden Packaging Box Manufacturer in Bangalore - Starline Packers
|
For most entrepreneurs who bargain in the creation of merchandise, finding the correct materials to work with is basic in their general level of accomplishment. There are various things that should be acquired all together for a systematic this to run proficiently and among the most imperative is a wooden bed.
|
|
09/20/2021 10:29 AM
|
|
Divulgue Seu Site De Uma Forma Barata E Eficiente
|
In an ever-competitive world, you need to have a relevant internet presence that helps you create countless possibilities for getting new customers with cheap advertising, increasing brand visibility and lowering costs. In the old days we communicated through letters, after a while, through e-mails and today, this communication can be done in real time. If you are seeing certain content and find it relevant just comment or enjoy it by contacting the producer of this material in real time.
|
|
09/20/2021 10:29 AM
|
|
The Power of Sales Incentives
|
Discover the exciting world of travel incentives. Travel incentives add value to whatever you are selling sending you sales volume through the roof.
|
|
09/20/2021 10:27 AM
|
|
Buy Best Doctors Email Lists of 2018
|
Doctors from various fields of medical science are often difficult to approach owing to their jam-packed schedules. B2B Scorpion brings to you the Doctors Email Lists, a highly comprehensive list of doctors of varied specialties and also, doctors who are running their own clinics/diagnostic centers. Use your email lists to drop into the inboxes of your prospects so they can access your promotions at their convenience. Also, we understand that marketing through numerous channels is necessary to attain a high brand awareness
|
|
09/20/2021 10:27 AM
|
|
Best Real Estate Agent Email List of 2018
|
B2B scorpion extends support to ambitious marketers who want to make a mark for themselves in the competitive arena. We have the Real Estate Agent Email List on offer to get you in touch with these dynamic professionals. You can promote your niche products and services to real estate brokers with our comprehensive list and be sure to garner attention from the relevant audience. The list has thoroughly verified and well-tested Real Estate Agents Email so you do not waste time in trying to associate with the wrong or inapplicable prospects. Also, you have the liberty to tailor the lists according to your requirements and therefore, target the potential clients in a streamlined manner. Therefore, avail our email list to experience a high lead generation and customer retention.
|
|
09/20/2021 10:27 AM
|
|
Benefits of MS Dynamics CRM Users List
|
The MS Dynamics CRM Users List is ideal for broadcasting through various multi-channel marketing whether you prefer email, direct mail, or telemarketing approach. However, Our Data List assures a better result and you can also reach prospects from a various list of companies using MS Dynamics CRM Products. You can save some time including various other initiating the best targeting campaign that suits the audience and demographics specifically.
|
|
09/20/2021 10:26 AM
|
|
Grow Your Business With SAP Users List
|
Get your traffic high with brilliant result driving database that we assimilate for you. Our culture and techniques assure that our data quality is never compromised. Leaving you with the choice to choose your targeted audience and obviously your fate. B2B Scorpion is an experienced bunch. Also, we also understand how well this data service can serve for your business growth. So, why waste time, start your broadcasting strategically, understanding the audience behavior and implement your multi-channel marketing campaign.
|
|
09/20/2021 10:16 AM
|
|
Complete List of Brochure Sizes - International and Indian
|
Here are the sizes of brochure printing paper and its usability accordingly. There are mainly two types: International and Indian Paper Size. Many people confused to choose which size they should choose. So this list will help them to select the best one to use.
|
|
09/17/2021 11:15 AM
|
|
5 Lead Generation Tips for Small Business
|
With many customers active online, marketers have to come up with effective ways to attract prospects online, turn them to leads, and convert them into buyers. Here are 5 tips to help you generate quality leads.
|
|
09/09/2021 05:49 PM
|
|
Why Is Focus on Packaging Is Incumbent in the Modern Era?
|
Packaging is the most noticed and observed part of the product, it creates the first impression which must be captivating. The box in which the valuable is encased requires to be out of the world to convince the prospect to become a customer. It can attract the potential customers by arousing interest or it can also distract the prospects by giving boring looks.
|
|
09/08/2021 09:53 AM
|
|
Benefits of a Re-Engagement Campaign
|
Customers do lose interest in every aspect of life, and this includes your brand. Having said that, you can rekindle that interest.
|
|
09/07/2021 08:43 AM
|
|
What Does Behavioral Segmentation Mean in Marketing?
|
Behavioral segmentation is customer segmentation that focuses on patterns of behaviors shown by customers as they interact with your brand or as they make a purchasing decision. It enables you to sort customers into groups according to their knowledge, attitudes, use, or response to your product, service, or brand.
|
|
09/07/2021 08:40 AM
|
|
What Is Dynamic Content Marketing?
|
Dynamic content it's the ability of a website, ad, or email body to change according to the interests or past behaviors of a visitor. It creates an experience which is customized specifically for the viewer or the reader at that moment.
|
|
09/07/2021 08:40 AM
|
|
Dental Marketing - Creative Strategies for More Patients
|
Here are a few creative marketing strategies you can utilize in your dental practice. Use these dental marketing tips to grow your business, get new patients and drive more revenue. Dental marketing doesn't need to be hard. See how to make it easier with this guide.
|
|
09/07/2021 08:39 AM
|
|
Using SEO To Inform Your Website Content Strategy
|
As a business owner, you need a website content strategy that will actually reach, connect with and convert potential customers. Learn how you can leverage the power of SEO in your website content strategy to build a website for your target market.
|
|
08/20/2021 11:52 AM
|
|
Content Marketing: Cracking the Viral Content Code
|
This is the most popular and most sought after the statement of the 21st century. For a piece of content to 'go viral,' it needs to be well received and widely shared. B2B viral marketing is an avenue that a growing number of B2B marketers are exploring, as a stab at an innovative internet marketing technique.
|
|
08/19/2021 11:12 AM
|
|
How to Select the Most Preeminent Digital Marketing Agency for Your Business?
|
Uniting several internet marketing strategies with other forms of media and schemes, digital marketing has come to be one of the most operative methods of lead-generation, branding and acquiring larger customer-base. Approximately speaking, it can be sectioned into offline marketing, internet marketing, and mobile marketing.
|
|
08/19/2021 11:11 AM
|
|
Global Soda Ash Market Is Projected to Grow at a CAGR of 3.23%
|
Asia-Pacific and Americas had witnessed significant growth in the soda ash market with the global share rising to more than 60% of the market in 2017. Asia-Pacific is the leading market holder for Soda Ash Market used in the production of glass, detergents, as well as in other chemicals. The Asia-Pacific market is witnessed to grow at a CAGR of 3.
|
|
08/19/2021 11:09 AM
|
|
Luxury Bedding in a Bag - Having Comfort in Life
|
Find a great collection of luxury bedding in a bag online with Aanya Linen. With all popular standard sizes available for bedding in a bag with Aanya Linen, you can be rest assured with the value of money paid for the purchase. Our standard sets of bedding contain a comforter, pillowsham, bed skirt, and pillow.
|
|
08/19/2021 11:06 AM
|
|
Creating Professional Flyers for Real Estate Marketing Purposes
|
Over the years numerous Real Estate marketing tools have come into play but Real Estate Flyers and Mini-sites have taken a step further in selling real estate properties. The companies that provide these services/tools will assist you in creating highly creative flyers and mini websites. They will also help in choosing the right domain for the mini-site along with designing it for you. All you will have to do, is provide images and details of the property that is up-for-sale.
|
|
08/09/2021 10:28 AM
|
|
How Do I Find My Google Ad?
|
Want to understand your Google ads and why you might not see your own ad in search results? Here is how to find your Google ads in search results and why you might not find your ads where you expect to.
|
|
08/09/2021 10:26 AM
|
|
How to Do Digital Marketing for Local Business
|
Local marketing can work for any online business whether you really are only local to the place you want to market to or whether you're a global business. Here are some proven tactics.
|
|
08/04/2021 03:20 PM
|
|
Success Factors in a Global Network Marketing Business
|
This inspiring introduction will give you a quick, straight to the point, where we were to; where we are now; to where are we going with network marketing and digital entrepreneurship. Great article with rich insider reflection and research.
|
|
08/04/2021 03:11 PM
|
|
A Short, Dynamic Guide When You Have Realized Your Target Market for Cbd?
|
Despite the brutal competition, CANNABIS DIGITAL MARKETING remains an ever-growing marketplace. But, electronic marketers see it is not easy to boost product income. There are many good reasons for this:
|
|
08/04/2021 03:09 PM
|
|
5 Ways All Online Businesses Can Benefit From Local Marketing
|
Local marketing can benefit any type of online business. It doesn't matter if your business is only local or not.
|
|
08/02/2021 06:00 PM
|
|
How to Map Your Customer Journey
|
The customer journey is the process by which a customer interacts with a company in order to achieve a goal. Here are 6-steps that shows you how you can use data to map the journey your customers take when they visit your website.
|
|
07/29/2021 03:05 PM
|
|
How to Interact With Customers on the Most Used Social Networks
|
First of all, things change over time, and the way we use social media is no exception. Younger generations prefer Twitter or Instagram, while older adults continue to be active Facebook users. However, to be successful on social networks, it is not enough to just create a profile, you also have to capture the attention of customers.
|
|
07/29/2021 03:04 PM
|
|
How Do Businesses Use the Art of Storytelling?
|
Storytelling is an essential part of human communication and is a powerful marketing tool. It sways shoppers by increasing brand awareness and attracting new customers.
|
|
07/28/2021 03:53 PM
|
|
How To Improve Your Customer Database
|
For direct marketing to work most effectively, use different channels, and craft clear, personalized, physical content. If you plan your direct marketing campaigns using these five tips, you will find an immediate improvement in the information your database provides as well as how much engagement you experience.
|
|
07/22/2021 05:46 PM
|
|
What Do Customers Think of Your Business?
|
The best way to cement customer trust and loyalty is by asking them what they think of your business. Do you know how your clients would answer this question?
|
|
07/20/2021 12:12 PM
|
|
12 Tips That Will Make Your Business Influential In Bulk SMS Marketing
|
Nowadays mobile is playing a vital role in human life. The mobile became everything and people are spending most of their time on mobiles. This reason made business owners and advertisers pulled towards SMS marketing. Bulk SMS Marketing has huge benefits compared to other marketing strategies. Bulk SMS is a cost-effective marketing and it will reach the wider audience within the target segment. The best thing about Bulk Sms is it generates instant leads. 94% of the text messages were opened within three minutes and 98% messages were read by the people. To get more leads through bulk SMS we need to create successful SMS campaigns. Here we learn how to make successful Bulk SMS Marketing campaigns.
|
|
07/19/2021 09:48 AM
|
|
5 Key Elements of a Local Marketing Strategy
|
Everything you do to market your business requires that you know your goals, understand who your target market is, know your strengths and weaknesses, and know exactly how you're going to disseminate the message that you have for your audience. You also need to make actionable steps to ensure success.
|
|
07/12/2021 10:58 AM
|
|
Typing Services
|
All you want to know about Legal Typing Services: We live in the kind of an era, where legitimacy, authenticity and transparency are looked in for, in any kind of acquaintance. Not just to shut down the fumes of conspiracy, these sorts of legal acknowledgement have become mandatory in all formal and informal proceedings. Agreeing to this affirms the fact - copy typing projects is an all timer in the 'law and order' firm.
|
|
07/12/2021 10:56 AM
|
|
AI and Social Media - Automate to Liberate
|
Find out how, in the din of social media, smart, AI-driven automation can help you stand out and free-up creativity and resources! The point is to free-up teams and individuals so they can focus on high-level strategy, big picture, and creative thinking. AI?-?to paraphrase Jobs?-?is the "new bicycle for our minds".
|
|
07/09/2021 11:06 AM
|
|
3 Hard Truths About Your Online Business Presence
|
Are there things you are doing in your business that everyone else is doing... but just aren't working out? Every day you can read on social media or watch a video of someone telling entrepreneurs what they "should" be doing in order to make a lot of money in their business. But these are rarely true for everyone. So here are 3 of the top online business fairy tales that need to be busted wide open!
|
|
06/30/2021 02:10 PM
|
|
Find a Perfect Enterprise Video Platform
|
With growing competition and advancing technologies, every company wants to be on top and for that it actually requires that they work really hard on various aspects in order to achieve those heights. Several corporations are, at present, looking for new alternatives.
|
|
06/30/2021 02:00 PM
|
|
[24 Hours] Ready for the LIVE Webinar Tomorrow... (Register Now!)
|
I'm getting really excited, because TOMORROW Erick Salgado will spoke about how to create your own business This content-packed webinar is for ANY marketer who wants to learn a proven blueprint for running successful, revenue- generating webinars. (HINT: That should be everyone..
|
|
06/29/2021 05:40 PM
|
|
Why It Is Necessary to Have a Tool Cart?
|
Messed up with your tools? Is it very difficult to find out what you need exactly at the moment and where to find the correct one and from which place of the tool shop. All you need is to have a Tool Cart.
|
|
06/22/2021 10:16 AM
|
|
What Is B2B Marketing: The Best B2B Marketing Strategy
|
By definition, B2B marketing is about trade with another company, and B2C marketing deals with private customers. The target of these two types of marketing is therefore very different: limited in number, but specialized in Business to Business, much broader, but less expert in Business to Consumer. In fact, the companies targeted in B2B, already a priori better informed than the individual, do in addition a work of important research with experts for the analysis of their needs and the search for adequate solutions. It is therefore necessary to implement, in B2B, a marketing strategy that provides much more specific and specialized information than in B2C, because the customers are, in general, less aware of the proposed products and solutions. In the latter case, the use of simpler language works better with individuals.
|
|
06/22/2021 10:14 AM
|
|
Five Creative Content for YouTube Live Streaming
|
Live streaming has made its way to the social media in such a short period of time and now it has almost engulfed it as we see everyone having a taste of live streaming service in the popular apps. If you are a YouTuber and you are looking for contents to make live videos this might just be the right place. It happens several times that we are eager to go live and assume that we are simply going to speak with the audience and have a great time but as you go live and you turn clueless!
|
|
06/22/2021 10:13 AM
|
|
Difference Between Transactional and Promotional SMS
|
Transactional SMS work over for both DND and non DND numbers. This type of SMS does not promote any kind business. usually transactional SMS used to notify the current activity whereas Promotional SMS are deliver to only NON-DND numbers with the aim of branding any kind of product/service
|
|
|
|
|
RELATED ARTICLES
Using a Contact List Profitably- Part Two
Besides a survey, your contact list can be used to generate sales directly. Some of the following ideas must be done one-on-one and others can be done to large quantities of prospects at a time.
The Marketing Recipe: Money, Marketing and Me - 3 Keys For Success
You have a great product or service? Now, how should you market it?You have to make others know about what you have to offer. There is no good in having a great idea if you don't know how to sell it, right?Your motivation is financial independence (MONEY); you establish a quality product (your service), and you go out into the harsh competitive world and sell it (MARKETING) while you also sell yourself (ME)!Here are a few tips and a real example which you should keep in mind in order to prospect.
Getting Your Marketing Message Across with CD Business Cards
CD Business cards allows any type of business that dynamic look. Hand out your business card on disc and see the expression on your clients faces.
Postcard Direct Mail Marketing: 15 Ways To Grab Attention
If you use direct mail postcards to generate leads or sell a product or service, you need to create postcards that grab your prospect's attention. The place to do that is Side A, the side that doesn't have the stamp and address on it.
Eight Steps To A Great Marketing Plan
Step 1: Where Am I Now?
Before you decide where you want your marketing plan to take you,you need to find out where you are now. How have you positioned your business in the market? How do your customers see you? You may want to ask some of them for feedback.
How To Get Celebrities To Endorse YOUR Product
How would you like celebrities to endorse your product?Perhaps that sounds crazy. Well, here's the info.
So You Want To Cut The Crap And Get Into The Money?
So, you´ve been around for a while, and maybe even made a few bucks, but you still need something..
Digital Printing vs. Press Printing - A Comparison Guide
When it comes time to print your brand identity materials, there's one overarching question for you to consider - whether to print the resulting materials on a digital printer or traditional press. There are many differences between the two processes, some of which are outlined below.
What Does Your Business Card Say About You? - Making A Great First Impression!
Interesting article in USA Today that I read this week that I've also read about on Scott Ginsberg's blog. Think about this: What does your business card say about you? If you work in a company that requires you to conform to the corporate standard, obviously you don't have much choice.
Direct Mail - Dont Assume, Just Test and Track
Where to Start:Most novice marketers have definite fixed ideas about direct mail that are way off base - most often in the area of what to spend and how much to do. You should determine what you are able to spend for your marketing budget, spend it, and determine the maximum number of leads that you can create.
Marketing vs Selling - Why Theres A Difference
Marketing is something that we do to let people know what products we have to offer.Selling is something that we do to show people that the products we have to offer are of value to them.
Encouraging Contact
The small time promoter has to work hard and on a shoestring to get an audience of a few hundred people to fill a venue. Flyers, word-of-mouth and media name checks are some of the tools promoters use to fill small venues or club nights.
Communication Breakdown - Dont Let It Happen To You
Do you have Communication breakdown?How are you communicating with your contacts?We need:Contacts we can send emails to regarding our businessopportunities.Contacts we can build up a good working relationship with,similar interests as far as business opportunities go.
Marketing Is A Long-Term Investment
"Dig your well before you're thirsty" is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, "Save your money before you need it", or growing your business, "Market today for tomorrow".
Meaning and Marketing - The Trigger
In previous articles under "Meaning and Marketing", we havelearned about the verb "To Be" and that the name of God isI AM.Stephen Hawkings, the world's greatest mathematician, and authorof several books on science and the Universe, was more or less a bum during his university years in England and some yearsthereafter.
The M-Word
It was a real eye-opener to hear the perceptions people have about what it means to market professional services, as well as the anxiety the "m-word" (marketing) conjures up. It reminded me that, just because professional service providers have a lot of expertise in their chosen field, it doesn't mean they have the same level of understanding about the business of growing a practice.
4 Alternative Ways To Gain Lifetime Customers
You will always have more people that turn downyour offer than actually buy. They might not havebought because of your price, payment options,or any other possible reason.
Business Cards That do the Business
A business card makes a statement about who you are and whatyour business is about. It needs to convey the quality ofyour business and an insight into your personality.
Are You a Marketing Octopus, or a Marketing Worm?
One of the greatest challenges to effectively marketing a business is determining which marketing method is best for your business.Most people look at what their competitors are doing to market their businesses and then simply imitate that, whether good or bad.
Eight Advantages of Fundraising Letters Over Other Methods
1. PersonalFundraising letters are about as personal as you can get with a donor without meeting face to face or talking on the phone.
|
