Marketing Information

Marketing Information

Are You a Marketing Octopus, or a Marketing Worm?


One of the greatest challenges to effectively marketing a business is determining which marketing method is best for your business.Most people look at what their competitors are doing to market their businesses and then simply imitate that, whether good or bad.

2 Step Marketing


Do it Right.I receive postcards all the time.

Build a Dynamic Business - 10 Steps to Start You Off


It's where your employees are in a 'special place' when they work together. And to get there, they have to be in a culture that is very special - and you can create it in your business too!Here are ten key points that will make a big, big difference:-Build Great RelationshipsTake the time to engage with your people.

Boost Profits: Market to the Gay Community


Research shows that the gay and lesbian market is worth cultivating, no matter what your product or service. Despite the cultural changes during the past fifty years the gay and lesbian market is still relatively untapped.

Two Steps to Improving Your Marketing Success


Since the human brain seems to be able to focus on only one thought at a time, it's difficult to evaluate an advertising idea from the perspective of both a marketer and a customer. That's why it's necessary to use a two-step process when developing highly effective ads, sales letters, web pages, and e-mails.

Building Credibility for Your Business


Small companies that rely on business-to-business sales often find it difficult to be seen as credible in the eyes of larger companies. If this is true for you, then this assessment might help you determine where you need to focus your attention in order to build your credibility.

Database Marketing: Secrets To Skyrocket Your Online Profits Using Database Marketing


What is database marketing?Database Marketing is the gathering and storing of specific information about your prospects or customers.This information is usually stored in a database program on your computer.

Key Marketing Strategy - You Need To Stay Visible!


If you want to get consistent results from your marketing, you need to stay visible to clients and prospects. But, how do you do that?It's not going to do you a whole lot of good if you produce a bunch of great marketing stuff and nobody ever reads it.

Postcards Work


What's the fastest, simplest and cheapest way to promote just about any business?The answer is postcards sent by direct mail. You can get your message to a targeted group of prospects or to your existing customers for a cost of about 25 to 30 cents each including postage.

How to Really Get Your Customers


What Really Makes Your Postcard Mailing Successful? The biggest single factor in the success of your postcard mailings is who you send your postcards to.You need a list of people or businesses to send your postcard offer to.

The Words That Sell


What You Say, Who You Say It To, How you Say It: If you have or can get a list of people who are already interested or genuinely likely to be interested in your product or service then you are well on your way to being successful with your postcard marketing. Before that, you have to answer the key question, "Who should I send my postcard offers to?"After that is answered, your next problems are what to say to them and what to ask them to do.

The Marketing Secret Every Child Knows


Little Kids Ask Until They Get What They Want.Mom, Mom, Mom, Mom, can I have an ice cream? Can I, Can I, Can I, Can I? Please, Please, Please, Please.

Increase Repeat Business and Referrals with Direct Mail


So you have been writing mortgages like crazy now for the last few years. You have a pretty big database of customers and hopefully you have been getting and keeping full contact information for them.

Increase Your Profits Through Customer Loyalty


The job of convincing your existing customers to spend higher and more often can be an extremely tough task. There are many ways of achieving customer loyalty.

The Secret to Good Writing


Skilful business writing involves getting your message across simply and quickly. This often means writing in a style that is easily read and understood by a broad audience.

More Articles from Marketing Information:
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Business:Marketing Articles from EzineArticles.com
03/01/2021 09:11 AM
How to Increase Customer Retention With Digital Marketing?
Customer retention is at the core of every business today. As customer acquisition continue going up, businesses have been forced to become extra creative to retain clients and sustain high sales. In one of the studies done by the U.S Small Businesses Administration and the U.S Chamber of Commerce, it was established that acquiring new clients costs up to five times compared to retaining the existing ones.
03/01/2021 09:11 AM
How Digital Marketing Can Increase Your Business by 400%
Digital marketing is the ultimate way to drive more traffic, enhance the brand image, and realize the highest conversion. Ensure to identify the best digital marketing strategies that work for the brand, track results, and implement change regularly.
03/01/2021 09:07 AM
Defining Marketing Objectives and How They Relate to the Business
Various types of products and services have various marketing objectives due to the nature of their trade. Marketing professionals have to be well verses with ways to define objectives.
03/01/2021 09:07 AM
Definitions of Marketing Communications
Marketing communications helps a company gain better visibility and awareness in the market. New brands need to focus on their communications with the market to gain more market retention.
03/01/2021 09:07 AM
Designing and Producing Content Appropriate to the Channel and Communication Objective
These days, companies advertise across various communication channels. Here are some factors that are linked with creation of successful campaigns with specific objectives.
02/19/2021 09:19 AM
How to Create an Online Marketing Plan
You can make an online marketing plan in a page or two, or you can create a page for each aspect with a step-by-step to-do list of what you will do to ensure that each part of your plan is realized. The worst thing you can do is proceed without a plan.
02/11/2021 04:52 PM
The (Un)Impressive Life of Fake Instagram Influencers
I used to be impressed when I saw someone with thousands of followers. I would think, Wow, that person must really know their stuff! Look at how many people want to learn or be entertained or inspired by them! But not so much anymore.
02/11/2021 04:49 PM
Digital Marketing Means Business Survival During COVID-19
Even during the thick of the pandemic, we saw businesses struggling to change operations enough to stay afloat. Now, the name of the game is "adapt," and we are all players trying to find out where we fit into the larger picture. Even if it means stepping out of our comfort zone, we are forced to move past the traditions we built and forward into the digital age.
02/08/2021 08:46 AM
4 Reason Why SEO Important For Your Business?
Business owners will often hear about SEO (Search Engine Optimization) and how it is one of the most important marketing techniques a business can use as it looks to make a mark in the niche. See MOZ for beginner's guide to SEO Well, there are many reasons for its importance, and it's best to understand this as soon as possible why SEO important for business. Here are some of the key reasons for why SEO is a must and should be used as a marketing tactic while pursuing new leads.
02/05/2021 11:36 AM
7 Tips MedSpas Can Follow to Increase Website Traffic
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02/05/2021 11:35 AM
How to Do Marketing With a Low Budget
Finding inexpensive ways to market your business online is a great way to get started. But even after you have a great business, you'll want to keep using these inexpensive ways to market your business.
01/27/2021 10:50 AM
How to Optimize Your Website for Local Search
It's so crucial to focus your marketing efforts on getting local website traffic if you run a store-front business or offer a service that is within a specific geographic area. There are a number of things you can do to increase your visibility and reach your target audience. To help you achieve your goals in 2021, here are seven strategies to optimize your local business website.
01/21/2021 09:03 AM
Why Is Storytelling Important in Business?
Good storytelling includes bringing facts to the table along with the extra information that brings the reader closer to the storyteller. The more a customer cares about your story, the longer they will remain customers and demonstrate brand and product loyalty.
01/19/2021 04:49 PM
Niche Business Marketing - How to Do It
Starting up a business is an easy job to do, but making it successful is challenging, especially when you're competing against several business rivals. In that case, targeting a niche market is perhaps the most successful idea you can work on.
01/19/2021 09:52 AM
Why Is Customer Centric Marketing Important?
Customer centric companies seek to show how they value the customer above all else. When customers feel appreciated they end up very loyal to the brand.
01/08/2021 11:44 AM
Initiating With Superior Improvisation of Intimacy Life
Generic Viagra has been considered as widely utilized anti- impotence remedial measure for men that has effectively created trend in the remedial measures against male impotence which disrupts with the proper functioning of men's intimacy life. This medicinal product has been clinically acclaimed by the health managers of Food & Drug Association (FDA) & thus there are increasing numbers of men who are looking forward to make use of these remedial measures for the vital functioning of their intimacy life & essentially keep away from the hazards of erectile difficulty. Such drug products are easily available in the pharmacy stores...
01/08/2021 11:37 AM
How We Rebranded, Redesigned & Redefined a Small Business
A Case Study on Innovative Sleep Solutions, Surrey, BC Our team loves helping small business owners rebrand-from bringing website redesign ideas to life to increasing engagement on social media. It's not only because we're passionate about the work, but also because we love seeing our entrepreneurs succeed. Now, I know it's almost silly to mention how challenging a year 2020 has been for small businesses.
01/06/2021 10:14 AM
How To Carve Your Lucrative Niche Market In The Middle of a Pandemic
Discover how to find lucrative but untapped niche markets in the middle of a pandemic that matches your passions, skills, and experience. Plus, discover why economic downturns are the best time to use this powerful information.
01/04/2021 01:42 PM
8 Mistakes Made Online by Business Owners
Before we go over the top mistakes made by business owners, here is a great quote: "Begin somewhere. You cannot build a reputation on what you intend to do." Liz Smith
12/28/2020 06:28 PM
What Are the Essential Elements of a Strong Brand?
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4 Types of Versatile Uses of High-Quality Booklet Printing
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12/18/2020 08:49 AM
How to Have More Inclusive Brand Marketing-Authentically
From your website to your Instagram feed, inclusive marketing can be an integral part of your marketing strategy-but only if you're doing it authentically. Let's look at three ways to add diversity to your brand in an honest, approachable way.
12/16/2020 09:46 AM
It Is About Time to Start Marketing Your Manufacturing Business on the Internet
There are many manufacturing businesses that get most of their businesses through word-of-mouth, loyal customers as well as partnership agreements. For this reason, it is crucial to consider expanding their reach, and have a look at online marketing. Manufacturers that leverage content to promote their brand/business online succeed at drawing new potential buyers, retaining the current ones and - at the end of the day - obtaining more sales.
12/16/2020 09:46 AM
How to Combine Offline Ads With the Power of Internet for Excellent Results
When ads pop out all of a sudden on the browser windows, most online users click on them. Since this is the age of computers, how can businesses make sure that their offline ads are just as effective as their online counterpart? Following you can find a few great strategies when using offline ads: Always Add a Call to Action (CTA) Businesses have to see to it that their offline ads have a CTA and a way to track them.
12/10/2020 04:41 PM
London Event Staff for Firestone - All Points East Festival
Last month, Elpromotions Event Staffing Agency expressed its utmost excitement at being as the winning London hostess agency. It supplied promotional staff for the Firestone Europe activation at All Points East Festival, held at Victoria Park from May 25th to June 3rd.
12/10/2020 04:39 PM
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Build a Strong Presence on the Web Most businesses have a website however, an online brochure may be the only thing they can offer. If their site has been like this since day one, probably, it is about time to give their website an upgrade. Every time consumers look for cage nuts manufacturers, they use search engines, which is exactly what they do for almost anything they need.
12/10/2020 04:37 PM
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Since COVID-19 barged in on our lives, there's been a lot of rallying on social media about the #ShopLocal movement. But are you really shopping local or just supporting from the sidelines? The dilemma of supporting local: sometimes it's just not easy to do so. But it is possible for local small businesses (particularly a brick-and-mortar one) to compete.
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11/27/2020 10:42 AM
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11/25/2020 02:14 PM
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With a consistently increasing market share as high as 72% and operating with 730 + websites, to foreign business, Baidu has been the first choice while acknowledging it as Google in the West. Similar to Google, Baidu has omnipresence in China and that demands you to have a business presence on Baidu. Regardless it's SEO or SEM, without being on Baidu, your business project will simply be at bay in no time.
11/24/2020 06:21 PM
The Bragadoccio
I'm thinking that all of a sudden boastful and arrogant behaviour is no longer acceptable. Even in marketing, we need to be cognisant of this trend. In marketing we have to know where people are, and we have to act accordingly.
11/24/2020 06:21 PM
Something About Trump
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11/23/2020 07:53 AM
The Bridge Between Digital Marketing and E-Commerce
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11/23/2020 07:46 AM
How to Add Festive Flair to Your Website for the Holidays
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11/19/2020 09:20 AM
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11/19/2020 09:19 AM
The Benefits of Game Marketing
Game marketing is the marketing of the future. It has been since the beginning of video gaming, but game marketing transforms the games in the same way as the game transforms the marketing.
11/16/2020 09:10 AM
Points You Must Know About Digital Marketing
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11/16/2020 09:06 AM
Retail Pop Ups - The Ideal Way for Brands to Interact With Their Customers Without Huge Overheads
A 'pop-up', in this context, is a temporary retail space which offer businesses a 'here-today-gone-tomorrow', sales or marketing environment to showcase a brand or product in a trial size platform. As it's such a short term venture, a pop-up offers up a relatively low-cost opportunity for a business to take some creative risks, have a bit of fun, generate some buzz and introduce their brand to new audiences.
11/13/2020 12:35 PM
Empathetic Marketing Lessons Learned From My Scythe-Wielding Days
How I learned a valuable lesson about compassion and what I learned can help you set yourself apart as a business leader in today's economy by using empathetic marketing. It's all about putting yourself in your customer's shoes.
11/09/2020 12:51 PM
Affiliate Marketing Strategies to Get Traffic to Your Website
Desirous to earn money in the popular affiliate marketing field which had just captivated you, you built a website for your affiliate marketing business. Then you signed up with an affiliate marketing program or network, chose products from some merchants to promote, and now you are looking for ways to get traffic to your website where your affiliate links are embedded. Here are 19 affiliate marketing strategies to use to promote your affiliate marketing website.
11/09/2020 12:47 PM
The 8 Touchstones of Marketing
Your marketing plan should include tactics for informing people about the benefits of doing business with your company. But once contact is made, you need to move them along a path to keep them informed and happy, and lead them to a place where they'll purchase from you.
11/09/2020 12:47 PM
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You may have the most beautiful, speedy and well-stocked website in your industry, but if you don't have a powerful brand voice, you're not going to have the impact you want, resulting in disappointing sales. Because consumers are being hit with thousands of marketing messages over the holidays, here are three important things to consider as you differentiate your seasonal marketing campaign.
11/04/2020 02:41 PM
Lead Magnets: Why Serving Leftovers Is A Bad Move
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10/30/2020 09:18 AM
What Is Real Time Marketing?
Real-time marketing is marketing that happens as real-time events occur. While it's not technically planned, you have to invest in the technology and potential services needed to get results.
10/30/2020 09:17 AM
How to Make a Million Dollars in Your Business-And Why You Probably Won't
Don't let limiting beliefs lying beneath the surface block your success or million-dollar business. Remove the "probably won't" out of this article's title and move onwards and upwards together!
10/23/2020 12:23 PM
What Are the Elements of a Great Website?
Ask yourself before adding anything to your website, "How does this add value to my customer's life?" If you can't answer that, don't include it.
10/23/2020 12:23 PM
4 Tips to Market Your Small Business Locally
Whether you've recently started a small business or have pivoted your sales tactics for your company because of COVID-19, you're probably thinking about how to increase holiday sales. Here are four ways you can enhance your small business's digital and physical presence during the holiday season.
10/22/2020 11:52 AM
8 Email Marketing Strategies That Will Boost Your B2B Sales
B2B or business-to-business is the concept of conversation involving the exchange of products, services or information between two or more business entities. Email marketing is the highly profitable way to generate leads and building a relationship with your prospects.
10/22/2020 11:52 AM
Search Engine Optimisation
Step one is finding focus keywords/phrases for your business otherwise wont rank for anything relevant to you and therefore this means you will be driving the wrong traffic to your website. Step two is staying relevant in the search engine. Write content that is modern and interesting for users to read.
10/22/2020 11:46 AM
How To Become Freelance Seo Expert
I started my career as an SEO expert back in the year 2016. Currently, I am working as an seo consultant in north club. Apart from this, I would like to mention that SEO is my passion. I have taken it up as a freelancing tool as well. I have worked for many clients and each one of them was satisfied by my work.


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