Marketing Information
In Sickness And In Health
I recently drove by a business that had a sign out front that read "Closed due to illness".
This meant that the cash flow would stop until the owner was able to return to work.
Marketing on a Budget
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.
10 Powerful Marketing Tips
1. Print your best small ad on a postcard and mail it to prospects in your targeted market.
Customer Lifetime Value - The Key To Maximizing Your Profits!
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottomline.
Write Articles WITHOUT Writing!
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to 199 of my prewritten articles.
Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries.
Turning The Casual Scanner Into A Buyer
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy.
Direct Mail
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600 or £6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now.
Top 10 Marketing Pitfalls
Ten Marketing PitfallsBy Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).
What Does It REALLY Take to Be Making 6-Figures as a Service Professional?
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area.
Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else's list.
Large One?
Here's a proven, and truly easy way to start increasing your sales, immediately.All you need to do is add these 2 words to your selling system, and you're good to go.
Make More Sells With Colors
How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel.They effect us whether we are aware of it or not.
The Fine Art of Relationship Marketing
The buzzword these days is "relationship" marketing. Just what is it? And why is it important? Relationship marketing is so much more than "networking.
Focus...a Marketing Strategy
The secret to increasing sales doesn't lie in choosing just the right marketing tactic for each of your businesses. The real problem that's experienced by many entrepreneurs--a damaging lack of focus.
Fern Reisss PublishingGame.com: Achieve Media Attention for Your Business
Do you want to be quoted by the national press on a daily basis? (How much would that be worth to your business?)
In the past six months, I've been quoted in The New York Times, The Wall Street Journal, The Washington Post, The International Herald Tribune, Entrepreneur, The Associated Press, PBS, Voice of America, Family Circle, Glamour, Redbook, Self, Health, Prevention, Parents, Parenting, Women's World, First for Women, Newsday, Newsweek, Salon, In Touch Weekly--and even The National Enquirer.
In fact, I've been quoted in over 100 prestigious U.
More Resources
| 09/27/2021 09:03 AM |
| Considerations to Be Made for Producing Trade Show Videos |
|
We have witnessed and are witnessing a continuous evolution of video quality and the means of sending or making the videos available. Various elements like the seeker, which allows the user to skip portions of the videos, advertisement inhibitor extensions, which blocks any video pop-ups are compelling the companies and ad agencies to find out new methods of getting their message sent across to prospective clients. Video content production is including newer formats deviating from the traditional ones.
|
| 09/27/2021 08:59 AM |
| 5 Key Metrics to Enhance Your Website and Keep Business Growing |
|
When it comes to running your business, a major portion of its revenue relies on the internet. Even the smallest details determine whether or not your website contributes to your bottom line. Using real world data to confirm if the website works well or not isn't enough and thus needs areas of improvement.
|
| 09/27/2021 08:55 AM |
| Why Do You Need Custom Display Boxes For Presentation |
|
The best way to attract customers is to show them what you have creatively and uniquely. To show quality products for a positive impression, one must opt for fascinating custom display boxes. Having beautiful packaging for your item adds value to your business, consequently increasing sales. Customized boxes have always been a fantastic choice to create an appealing presentation that can be placed at the retail counter for a significant boost in business and customer reach.
|
| 09/27/2021 08:54 AM |
| Funky Salon Furniture - How to Make Your Salon Stand Out From the Rest |
|
Breaking the cliches like reselling stuff on e-bay, data entry, web designing, programming and selling photos on stock photography sites there are better but little-known ways to earn the extra bucks. Just as everything else is evolving so are the methods to make money online. Internet marketing has become the most important activity with every business trying for the top search engine ranking for its website.
|
| 09/22/2021 11:41 AM |
| Why Should You Choose Sleeve Boxes For Packaging? |
|
Everyone needs some exciting element in their packaging to make their product look appealing enough to be purchased instantly. Whenever it comes to custom packaging, sleeve boxes will always be a perfect fit for all types of products. Whether food, bakery, apparel, watch, or jewelry, you can count on sleeve packaging to entice consumers.
|
| 09/21/2021 04:08 PM |
| Wooden Packaging Box Manufacturer in Bangalore - Starline Packers |
|
For most entrepreneurs who bargain in the creation of merchandise, finding the correct materials to work with is basic in their general level of accomplishment. There are various things that should be acquired all together for a systematic this to run proficiently and among the most imperative is a wooden bed.
|
| 09/20/2021 10:29 AM |
| Divulgue Seu Site De Uma Forma Barata E Eficiente |
|
In an ever-competitive world, you need to have a relevant internet presence that helps you create countless possibilities for getting new customers with cheap advertising, increasing brand visibility and lowering costs. In the old days we communicated through letters, after a while, through e-mails and today, this communication can be done in real time. If you are seeing certain content and find it relevant just comment or enjoy it by contacting the producer of this material in real time.
|
| 09/20/2021 10:29 AM |
| The Power of Sales Incentives |
|
Discover the exciting world of travel incentives. Travel incentives add value to whatever you are selling sending you sales volume through the roof.
|
| 09/20/2021 10:27 AM |
| Buy Best Doctors Email Lists of 2018 |
|
Doctors from various fields of medical science are often difficult to approach owing to their jam-packed schedules. B2B Scorpion brings to you the Doctors Email Lists, a highly comprehensive list of doctors of varied specialties and also, doctors who are running their own clinics/diagnostic centers. Use your email lists to drop into the inboxes of your prospects so they can access your promotions at their convenience. Also, we understand that marketing through numerous channels is necessary to attain a high brand awareness
|
| 09/20/2021 10:27 AM |
| Best Real Estate Agent Email List of 2018 |
|
B2B scorpion extends support to ambitious marketers who want to make a mark for themselves in the competitive arena. We have the Real Estate Agent Email List on offer to get you in touch with these dynamic professionals. You can promote your niche products and services to real estate brokers with our comprehensive list and be sure to garner attention from the relevant audience. The list has thoroughly verified and well-tested Real Estate Agents Email so you do not waste time in trying to associate with the wrong or inapplicable prospects. Also, you have the liberty to tailor the lists according to your requirements and therefore, target the potential clients in a streamlined manner. Therefore, avail our email list to experience a high lead generation and customer retention.
|
| 09/20/2021 10:27 AM |
| Benefits of MS Dynamics CRM Users List |
|
The MS Dynamics CRM Users List is ideal for broadcasting through various multi-channel marketing whether you prefer email, direct mail, or telemarketing approach. However, Our Data List assures a better result and you can also reach prospects from a various list of companies using MS Dynamics CRM Products. You can save some time including various other initiating the best targeting campaign that suits the audience and demographics specifically.
|
| 09/20/2021 10:26 AM |
| Grow Your Business With SAP Users List |
|
Get your traffic high with brilliant result driving database that we assimilate for you. Our culture and techniques assure that our data quality is never compromised. Leaving you with the choice to choose your targeted audience and obviously your fate. B2B Scorpion is an experienced bunch. Also, we also understand how well this data service can serve for your business growth. So, why waste time, start your broadcasting strategically, understanding the audience behavior and implement your multi-channel marketing campaign.
|
| 09/20/2021 10:16 AM |
| Complete List of Brochure Sizes - International and Indian |
|
Here are the sizes of brochure printing paper and its usability accordingly. There are mainly two types: International and Indian Paper Size. Many people confused to choose which size they should choose. So this list will help them to select the best one to use.
|
| 09/17/2021 11:15 AM |
| 5 Lead Generation Tips for Small Business |
|
With many customers active online, marketers have to come up with effective ways to attract prospects online, turn them to leads, and convert them into buyers. Here are 5 tips to help you generate quality leads.
|
| 09/09/2021 05:49 PM |
| Why Is Focus on Packaging Is Incumbent in the Modern Era? |
|
Packaging is the most noticed and observed part of the product, it creates the first impression which must be captivating. The box in which the valuable is encased requires to be out of the world to convince the prospect to become a customer. It can attract the potential customers by arousing interest or it can also distract the prospects by giving boring looks.
|
| 09/08/2021 09:53 AM |
| Benefits of a Re-Engagement Campaign |
|
Customers do lose interest in every aspect of life, and this includes your brand. Having said that, you can rekindle that interest.
|
| 09/07/2021 08:43 AM |
| What Does Behavioral Segmentation Mean in Marketing? |
|
Behavioral segmentation is customer segmentation that focuses on patterns of behaviors shown by customers as they interact with your brand or as they make a purchasing decision. It enables you to sort customers into groups according to their knowledge, attitudes, use, or response to your product, service, or brand.
|
| 09/07/2021 08:40 AM |
| What Is Dynamic Content Marketing? |
|
Dynamic content it's the ability of a website, ad, or email body to change according to the interests or past behaviors of a visitor. It creates an experience which is customized specifically for the viewer or the reader at that moment.
|
| 09/07/2021 08:40 AM |
| Dental Marketing - Creative Strategies for More Patients |
|
Here are a few creative marketing strategies you can utilize in your dental practice. Use these dental marketing tips to grow your business, get new patients and drive more revenue. Dental marketing doesn't need to be hard. See how to make it easier with this guide.
|
| 09/07/2021 08:39 AM |
| Using SEO To Inform Your Website Content Strategy |
|
As a business owner, you need a website content strategy that will actually reach, connect with and convert potential customers. Learn how you can leverage the power of SEO in your website content strategy to build a website for your target market.
|
| 08/20/2021 11:52 AM |
| Content Marketing: Cracking the Viral Content Code |
|
This is the most popular and most sought after the statement of the 21st century. For a piece of content to 'go viral,' it needs to be well received and widely shared. B2B viral marketing is an avenue that a growing number of B2B marketers are exploring, as a stab at an innovative internet marketing technique.
|
| 08/19/2021 11:12 AM |
| How to Select the Most Preeminent Digital Marketing Agency for Your Business? |
|
Uniting several internet marketing strategies with other forms of media and schemes, digital marketing has come to be one of the most operative methods of lead-generation, branding and acquiring larger customer-base. Approximately speaking, it can be sectioned into offline marketing, internet marketing, and mobile marketing.
|
| 08/19/2021 11:11 AM |
| Global Soda Ash Market Is Projected to Grow at a CAGR of 3.23% |
|
Asia-Pacific and Americas had witnessed significant growth in the soda ash market with the global share rising to more than 60% of the market in 2017. Asia-Pacific is the leading market holder for Soda Ash Market used in the production of glass, detergents, as well as in other chemicals. The Asia-Pacific market is witnessed to grow at a CAGR of 3.
|
| 08/19/2021 11:09 AM |
| Luxury Bedding in a Bag - Having Comfort in Life |
|
Find a great collection of luxury bedding in a bag online with Aanya Linen. With all popular standard sizes available for bedding in a bag with Aanya Linen, you can be rest assured with the value of money paid for the purchase. Our standard sets of bedding contain a comforter, pillowsham, bed skirt, and pillow.
|
| 08/19/2021 11:06 AM |
| Creating Professional Flyers for Real Estate Marketing Purposes |
|
Over the years numerous Real Estate marketing tools have come into play but Real Estate Flyers and Mini-sites have taken a step further in selling real estate properties. The companies that provide these services/tools will assist you in creating highly creative flyers and mini websites. They will also help in choosing the right domain for the mini-site along with designing it for you. All you will have to do, is provide images and details of the property that is up-for-sale.
|
| 08/09/2021 10:28 AM |
| How Do I Find My Google Ad? |
|
Want to understand your Google ads and why you might not see your own ad in search results? Here is how to find your Google ads in search results and why you might not find your ads where you expect to.
|
| 08/09/2021 10:26 AM |
| How to Do Digital Marketing for Local Business |
|
Local marketing can work for any online business whether you really are only local to the place you want to market to or whether you're a global business. Here are some proven tactics.
|
| 08/04/2021 03:20 PM |
| Success Factors in a Global Network Marketing Business |
|
This inspiring introduction will give you a quick, straight to the point, where we were to; where we are now; to where are we going with network marketing and digital entrepreneurship. Great article with rich insider reflection and research.
|
| 08/04/2021 03:11 PM |
| A Short, Dynamic Guide When You Have Realized Your Target Market for Cbd? |
|
Despite the brutal competition, CANNABIS DIGITAL MARKETING remains an ever-growing marketplace. But, electronic marketers see it is not easy to boost product income. There are many good reasons for this:
|
| 08/04/2021 03:09 PM |
| 5 Ways All Online Businesses Can Benefit From Local Marketing |
|
Local marketing can benefit any type of online business. It doesn't matter if your business is only local or not.
|
| 08/02/2021 06:00 PM |
| How to Map Your Customer Journey |
|
The customer journey is the process by which a customer interacts with a company in order to achieve a goal. Here are 6-steps that shows you how you can use data to map the journey your customers take when they visit your website.
|
| 07/29/2021 03:05 PM |
| How to Interact With Customers on the Most Used Social Networks |
|
First of all, things change over time, and the way we use social media is no exception. Younger generations prefer Twitter or Instagram, while older adults continue to be active Facebook users. However, to be successful on social networks, it is not enough to just create a profile, you also have to capture the attention of customers.
|
| 07/29/2021 03:04 PM |
| How Do Businesses Use the Art of Storytelling? |
|
Storytelling is an essential part of human communication and is a powerful marketing tool. It sways shoppers by increasing brand awareness and attracting new customers.
|
| 07/28/2021 03:53 PM |
| How To Improve Your Customer Database |
|
For direct marketing to work most effectively, use different channels, and craft clear, personalized, physical content. If you plan your direct marketing campaigns using these five tips, you will find an immediate improvement in the information your database provides as well as how much engagement you experience.
|
| 07/22/2021 05:46 PM |
| What Do Customers Think of Your Business? |
|
The best way to cement customer trust and loyalty is by asking them what they think of your business. Do you know how your clients would answer this question?
|
| 07/20/2021 12:12 PM |
| 12 Tips That Will Make Your Business Influential In Bulk SMS Marketing |
|
Nowadays mobile is playing a vital role in human life. The mobile became everything and people are spending most of their time on mobiles. This reason made business owners and advertisers pulled towards SMS marketing. Bulk SMS Marketing has huge benefits compared to other marketing strategies. Bulk SMS is a cost-effective marketing and it will reach the wider audience within the target segment. The best thing about Bulk Sms is it generates instant leads. 94% of the text messages were opened within three minutes and 98% messages were read by the people. To get more leads through bulk SMS we need to create successful SMS campaigns. Here we learn how to make successful Bulk SMS Marketing campaigns.
|
| 07/19/2021 09:48 AM |
| 5 Key Elements of a Local Marketing Strategy |
|
Everything you do to market your business requires that you know your goals, understand who your target market is, know your strengths and weaknesses, and know exactly how you're going to disseminate the message that you have for your audience. You also need to make actionable steps to ensure success.
|
| 07/12/2021 10:58 AM |
| Typing Services |
|
All you want to know about Legal Typing Services: We live in the kind of an era, where legitimacy, authenticity and transparency are looked in for, in any kind of acquaintance. Not just to shut down the fumes of conspiracy, these sorts of legal acknowledgement have become mandatory in all formal and informal proceedings. Agreeing to this affirms the fact - copy typing projects is an all timer in the 'law and order' firm.
|
| 07/12/2021 10:56 AM |
| AI and Social Media - Automate to Liberate |
|
Find out how, in the din of social media, smart, AI-driven automation can help you stand out and free-up creativity and resources! The point is to free-up teams and individuals so they can focus on high-level strategy, big picture, and creative thinking. AI?-?to paraphrase Jobs?-?is the "new bicycle for our minds".
|
| 07/09/2021 11:06 AM |
| 3 Hard Truths About Your Online Business Presence |
|
Are there things you are doing in your business that everyone else is doing... but just aren't working out? Every day you can read on social media or watch a video of someone telling entrepreneurs what they "should" be doing in order to make a lot of money in their business. But these are rarely true for everyone. So here are 3 of the top online business fairy tales that need to be busted wide open!
|
| 06/30/2021 02:10 PM |
| Find a Perfect Enterprise Video Platform |
|
With growing competition and advancing technologies, every company wants to be on top and for that it actually requires that they work really hard on various aspects in order to achieve those heights. Several corporations are, at present, looking for new alternatives.
|
| 06/30/2021 02:00 PM |
| [24 Hours] Ready for the LIVE Webinar Tomorrow... (Register Now!) |
|
I'm getting really excited, because TOMORROW Erick Salgado will spoke about how to create your own business This content-packed webinar is for ANY marketer who wants to learn a proven blueprint for running successful, revenue- generating webinars. (HINT: That should be everyone..
|
| 06/29/2021 05:40 PM |
| Why It Is Necessary to Have a Tool Cart? |
|
Messed up with your tools? Is it very difficult to find out what you need exactly at the moment and where to find the correct one and from which place of the tool shop. All you need is to have a Tool Cart.
|
| 06/22/2021 10:16 AM |
| What Is B2B Marketing: The Best B2B Marketing Strategy |
|
By definition, B2B marketing is about trade with another company, and B2C marketing deals with private customers. The target of these two types of marketing is therefore very different: limited in number, but specialized in Business to Business, much broader, but less expert in Business to Consumer. In fact, the companies targeted in B2B, already a priori better informed than the individual, do in addition a work of important research with experts for the analysis of their needs and the search for adequate solutions. It is therefore necessary to implement, in B2B, a marketing strategy that provides much more specific and specialized information than in B2C, because the customers are, in general, less aware of the proposed products and solutions. In the latter case, the use of simpler language works better with individuals.
|
| 06/22/2021 10:14 AM |
| Five Creative Content for YouTube Live Streaming |
|
Live streaming has made its way to the social media in such a short period of time and now it has almost engulfed it as we see everyone having a taste of live streaming service in the popular apps. If you are a YouTuber and you are looking for contents to make live videos this might just be the right place. It happens several times that we are eager to go live and assume that we are simply going to speak with the audience and have a great time but as you go live and you turn clueless!
|
| 06/22/2021 10:13 AM |
| Difference Between Transactional and Promotional SMS |
|
Transactional SMS work over for both DND and non DND numbers. This type of SMS does not promote any kind business. usually transactional SMS used to notify the current activity whereas Promotional SMS are deliver to only NON-DND numbers with the aim of branding any kind of product/service
|
| 06/22/2021 10:10 AM |
| Making ClickBank Affiliates Your Own Affiliates |
|
Learn how to grow your business using the ClickBank Affiliate System! Put affiliates to work for you today!
|
| 06/22/2021 10:04 AM |
| What Is Contextual Marketing and Why Should I Use It? |
|
Contextual marketing is easy to understand if you think about how it focuses entirely on using content for marketing your products and services. Using as much of both planned and unplanned contextual marketing will boost your business.
|
| 06/14/2021 10:29 AM |
| How To E-A-T Your Way to the Content Google Likes |
|
Businesses looking to attract more web traffic will have to consider Google's EAT guidelines. Learn about what Google EAT is and why it's important to improve your website's credibility and authority.
|
| 06/01/2021 02:19 PM |
| Should Resellers Control Your Marketing? |
|
Manufacturers, importers and wholesalers that do not or cannot justify creating their own distribution outlets traditionally rely upon resellers to interact with the end-customers. This article discusses the need to take an fresh unbiased view of the complete end-to-end marketing process It argues that a consultant with broad category experience may be a better choice than MBA's engaged at vast expense that may not have the same street-wise experience and or the technique to get the real story out of the stakeholders.
|
Custom Search
More Marketing Information:
- Group 1
- Group 2
- Group 3
- Group 4
- Group 5
- Group 6
- Group 7
- Group 8
- Group 9
- Group 10
- Group 11
- Group 12
- Group 13
- Group 14
- Group 15
- Group 16
- Group 17
- Group 18
- Group 19
- Group 20
- Group 21
- Group 22
- Group 23
- Group 24
- Group 25
- Group 26
- Group 27
- Group 28
- Group 29
- Group 30
- Group 31
- Group 32
- Group 33
- Group 34
- Group 35
- Group 36
- Group 37
- Group 38
- Group 39
- Group 40
- Group 41
- Group 42
- Group 43
- Group 44
- Group 45
- Group 46
- Group 47
- Group 48
- Group 49
- Group 50
- Group 51
- Group 52
- Group 53
- Group 54
- Group 55
- Group 56
- Group 57
- Group 58
- Group 59
- Group 60
- Group 61
- Group 62
- Group 63
- Group 64
- Group 65
- Group 66
- Group 67
- Group 68
- Group 69
- Group 70
- Group 71
- Group 72
- Group 73
- Group 74
- Group 75
- Group 76
- Group 77
- Group 78
- Group 79
- Group 80
- Group 81
- Group 82
- Group 83
- Group 84
- Group 85
- Group 86
- Group 87
- Group 88
- Group 89
Related Articles
Coupons that Work
Turn a coupon into a business card (or vice versa).Coupons are seen everywhere; you clip them from the newspaper to save on groceries, you get them in the mail to save on brand name items, you even get packages in the form of booklets delivered to your door.
Marketers VS Consumers Predators VS Prey
The distance between marketing consultants and the real world can truly be mind boggling. When a marketing consultant tells someone to send out 10,000 postcards in order to get a 3% response rate and that the actual sales will be something less than that .
Get Personal: Letters vs. Direct Mail
One of the reasons direct mail works is the personal aspect. It's ostensibly a letter from you to your prospect.
How Well Do You Know Your Prospects? Find Out With This 10-Point Quiz
It's crucial to know your prospects if you want to market effectively to them. Take this quick 10-point quiz to see how well you know and understand your prospects.
Does Your Marketing Pass This 10-Point Test?
Good marketing, whatever form it takes, always meets certain criteria. That's what makes it good.
Meaning and Marketing - The Trigger
In previous articles under "Meaning and Marketing", we havelearned about the verb "To Be" and that the name of God isI AM.Stephen Hawkings, the world's greatest mathematician, and authorof several books on science and the Universe, was more or less a bum during his university years in England and some yearsthereafter.
Marketing On The Cheap: Speak Out!
No matter what business you are in, you probably have something to sell. Furthermore, if you have something to sell, you have something to say.
Are You Losing Business?
As a small business owner, you are grateful for all of your clients or customers. But did you know that small business lose over 62% of sales because they don't follow up? You are caught up in the business of running your business you don't take the time to follow up with your clients.
The Real Path To Big Bucks On The Internet!
"Instead Of Wasting Time Trying To Hit The Lottery Of Internet Riches, Focus On Building Your Business One Sweet Income Stream At A Time!" Eric (one of my JV partners) experienced an epiphany yesterday. He had one of those rare moments of insight that can forever change your life.
Build A Successful Business By Staying Connected
Over the course of your business life you'll come in contact with a number of other business people. They could be lawyers, business services, suppliers, customers, etc.
21 Ways To Expand Your Subscriber List
Expanding your subscriber list, whether it be for your ezine, newsletter -- printed or electronic -- takes persistence, and commitment. Not to mention time and letting go of the frustruation of it all.
Creating Assets: Spark Your Thinking With These 16 Comprehensive Questions
Here are some questions to get your thoughts and cash flow moving that will also keep your product creating aligned and focused. Find your gold mine in your surroundings by looking at any promotional literature you have created, audio or video tapes you have produced, press releases or articles about or by you, your product catalog or list and even your business card.
Motivate Your Market Force
IntroWant me to tell you something on how you can motivate your market force in 2005. I will do so today.
How to Give Your Biz a Boost with a Summer Marketing Makeover
Are you on track for hitting all your business goals for the year? A quick check-up of your promotional efforts can reveal "week spots" and help identify what needs tweaking to give your business a healthy boost in the next few months. Here are five key areas to focus on with your mid-year marketing makeover.
Write It and They Will Come - 5 Ways that Written Information Products Can Help You Build Your Busin
Whether it's a downloadable report available from your website, a book sold in the bookstore or a brochure that you hand out at a trade show, an information product is just that - a product that contains information.A well-written information product is valuable to your potential customers because it offers them insight, tips, solutions or awareness into the issues that most concern them.
Motivating Shoppers with Online Coupons (Part 2 of 2)
Last time we discussed how online coupons and promotion codes can motivate buyers. We discussed examples of coupons and some of the aspects of these offers that can boost sales and generate urgency to a purchase.
Mastering the ABCDs of Small Business Marketing & Selling
I believe that small business marketing and selling follows a certain flow. The pace of the flow may differ depending on what you're selling, but I still see the flow for virtually every small business.
How Testimonials Can Put You in the Spotlight
If you need evidence that a testimonial or referral can help you, let me tell you a personal story:My friend Dave raved about his boss all the time. "She knows I'm still in school," he said, "so she always asks about my schedule.
Make Your Prospects Say Yes!
6 Secrets to Stellar Sales PresentationsEvery sale is won or lost in the presentation. Regardless of product, industry, or market every sale has the same basic components: A prospect who wants a product, a product, and a sales person who will or will not help that customer buy.
Sage Advice from a Marketing Expert!
An international hair-cutting chain opened a new store directly across the street from the small town's only barbershop owned and operated by a man affectionately known to the locals as 'ol'Joe'.Joe and his barbershop were fixtures on Main Street for over twenty-eight years where he had enjoyed the privilege of trimming the hair on every man and boy in the community.